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Akirin00
Newcomer II

Google Analytics cookies - are they all non essential?

Hi all, 

 

Has someone implemented the cookie consent preference centre and how did you classify the different GA cookies so far? 

 

I know that the rule is that analytics cookies are not essential, but some of them seem essential enough? 

 

Has anyone got experience in those for an e-commerce business?

 

Found this article but I am not technical enough:

https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage

 

Cookie Name Expiration Time Description

_ga2 yearsUsed to distinguish users.
_gid24 hoursUsed to distinguish users.
_gat1 minuteUsed to throttle request rate. If Google Analytics is deployed via Google Tag Manager, this cookie will be named _dc_gtm_<property-id>.

 

 ga.js – cookie usage

The ga.js JavaScript library uses first-party cookies to:

  • Determine which domain to measure
  • Distinguish unique users
  • Throttle the request rate
  • Remember the number and time of previous visits
  • Remember traffic source information
  • Determine the start and end of a session
  • Remember the value of visitor-level custom variables

 

Have you marked them all as performance cookies or did you classified some as essential?

 

Apologies if this is a silly question.

 

Best Maria

Maria M - CIPP/E