Hi all,
Has someone implemented the cookie consent preference centre and how did you classify the different GA cookies so far?
I know that the rule is that analytics cookies are not essential, but some of them seem essential enough?
Has anyone got experience in those for an e-commerce business?
Found this article but I am not technical enough:
https://developers.google.com/analytics/devguides/collection/analyticsjs/cookie-usage
Cookie Name Expiration Time Description
_ga | 2 years | Used to distinguish users. |
_gid | 24 hours | Used to distinguish users. |
_gat | 1 minute | Used to throttle request rate. If Google Analytics is deployed via Google Tag Manager, this cookie will be named _dc_gtm_<property-id>. |
ga.js – cookie usage
The ga.js JavaScript library uses first-party cookies to:
- Determine which domain to measure
- Distinguish unique users
- Throttle the request rate
- Remember the number and time of previous visits
- Remember traffic source information
- Determine the start and end of a session
- Remember the value of visitor-level custom variables
Have you marked them all as performance cookies or did you classified some as essential?
Apologies if this is a silly question.
Best Maria
Maria M - CIPP/E